Like it or not, we are all Internet marketers now. Chances are you own a domain name or two and even host a web site for your business, hobby or personal brand. About five years ago, I set up a shared server to help a few family, friends and non-profits host web sites. One of… Continue Reading
Content marketing is the prime reason that any self respecting creative talent will likely cite for choosing to work in advertising and when these creatives decide to get stuck in they often work with seo experts similar to those you’d find through seo in melbourne. It is the boxing of advertising: unfakeable and extremely ugly… Continue Reading
The only way people will ever share an ad, is if it’s a) inspiring or b) funny and I’m tired of inspiring… H/T Seth Godin
Once upon a time, some old perv told me to “choose who chooses you” with regards to dating. Don’t waste your time trying to convince the unconvincable, lower your standards slightly and focus on warm leads only, he told me. This was pretty mind blowing advice for a lonely young man, and I have since found… Continue Reading
Getting a lot of emails from companies lately requesting your consent to stay on their email list? That’s because Canadian Anti-Spam Legislation is changing on July 1, 2014, at which point sending commercial messages to those who have not consented becomes subject to a fine of up to $10 million in this country. The new… Continue Reading
Bill Bishop’s The New Factory is a worthwhile 10 minute read for entrepreneurs. The author suggests that traditional business models, which focus first on products and services, are vulnerable in the new economy. The new factory, as the author calls it, is about choosing your customers first, and a big idea that draws them in.… Continue Reading
They just wouldn’t have it. The Conservative Canadian government wanted a new outside competitor to start driving prices down in the local communications market, and Verizon was making all the right noises, but the big Canadian telcos just wouldn’t let it happen. The jury is out on whether admitting a company like Verizon (VZ:NASDAQ) into… Continue Reading
Jim Dines has been writing one of the world’s best read financial newsletters, The Dines Letter, since the 1950’s, and he’s still going strong… A few days ago Dines joined King World News to discuss his outlook for 2014 (Listen to the interview). Dines pats himself on the back for calling the coming 3D printing… Continue Reading
They say a good score for a Vancouver junior miner might be five million. For a Calgary oil man, $50 million. But for a Silicon Valley promoter, the stakes are the highest. Look at Oracle CEO Larry Elison, with a net worth of $41 billion, stemming from enterprise software. Oracle is buying ads on Youtube… Continue Reading
